Archery Business Jan-Feb 2012
72 archeryBUSINESS January February 2012 10 11 a m Hire Smart for Winning Results Insights on how to interview prospective employees avoid the top 10 hiring mistakes proper steps in the hiring process and how to conduct interviews to ensure getting the right person for the job 1 2 p m How To Manage the Relationship with GunBroker com to Benefi t Your Retail Store Utilize GunBroker com as a tool to move inventory and enhance sales 2 3 p m Know Your Stores Competition How to dissect your stores competition niche your store in the marketplace and view other forms of recreation within your community as competition STATE OF THE INDUSTRY DINNER Tuesday January 17 5 30 p m Venetian Hotel Level 5 Palazzo Ballroom NSSF is pleased to announce that comedy superstar Larry the Cable Guy will be providing the entertainment for the State of the Industry Dinner January 17 at the 2012 SHOT Show Join industry colleagues in a recap and celebration of the industrys accomplishments for 2011 Seats are limited and ticket pre purchase is required Tickets are 100 each or 950 for a table of 10 Seat assignments are by date and time of payment Attire is business casual 2012 SHOT SHOW orders Exhibitors need to preplan their preshow marketing to retailers The webinars will help you increase foot traffi c to your exhibit Go to www shotshow org Exhibitors ERC Webinars for more information MY SHOW PLANNER Show organizers are plugging into new technologies to help attendees get the most out of SHOT Perhaps the most useful is My Show Planner an online tool available at www SHOTShow org helps users in plan their Show experience by fi nding booth locations directly from an exhibitors listing creating a personal agenda of the exhibitors and products you want to see e mailing exhibitors directly loading appointments into Outlook and using the My Events calendar to help plan each day Exhibitors will fi nd My Show Planner valuable with its online tools to build awareness and generate leads before the show Exhibitors who upgrade their listings also have access to buyers contact information once buyers add an exhibitor to their agenda real time leads showcasing their product photos and video and placement at top of search results Go to the Show Info tab at www SHOTShow org to get started SHOT SHOW GOES MOBILE SHOT information is as close as your phone Via the SHOT Mobile app you can Quickly Navigate the Show Floor via Interactive Maps Find New Products See Show Specials View Education Schedule and Bookmark your Favorite Sessions Set Appointments with Exhibitors and Request Callbacks Find Show Services Simply go to http www shotshow org Show Info SHOT Mobile enter your cell phone number and youre all set SHOT SHOW UNIVERSITY One of the biggest SHOT Show opportunities happens even before the Show begins Held 8 a m to 6 30 p m on Monday January 16 the day before the Show opens SHOT Show University offers a full day of seminars dealing with business development marketing accounting new technologies legal developments and more that retailers need to remain competitive On 2012 s slate of topics are 7 Proven Strategies to Get More Done The Essentials of ATF Compliance Gain Placement in Search Engines Plan Proper Inventory for Your Store Sandlers Strategic Customer Care Program Unlocking the Inventory Challenge Tuition NSSF member price 100Nonmember price which includes one year NSSF membership 150 Lunch refreshments and reception are included Go to the Education tab at www SHOTShow org to register RETAILER SEMINARS Thursday January 19 2012 10 each 35 for all four Go to the Education tab at www SHOTShow org to register 9 10 a m So You Want to Export Firearms How to Navigate the Export Maze Overview of export basics including fi nding customers overseas product classifi cation licensing export documentation payment terms and export compliance
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